Digital Marketing

The latest news in digital marketing from the entire digital web world. Services, tools, software, and the latest updates.

Digital Tools

Leevia: platform for online contests

2 November 2016 Raffaele Lopardo 0

Leevia launches the new version of the first Italian platform – aimed at companies and communication and marketing agencies – for creating prize draws, contests, surveys, and online initiatives in minutes, with real dedicated mini-sites integrated with Facebook, Twitter, and Instagram.

Social Media

Glocalnews seeks storytellers and bloggers

20 October 2016 Redazione FullPress 0

Applications are still open to join the social media team and participate in BlogLab during the four days of the digital journalism festival in Varese in November.

Digital Marketing

Welabs: digital word-of-mouth to promote events and products

16 September 2016 Redazione FullPress 0

Digital Magics Bari launches Welabs, the innovative startup from Lecce that has developed Beecode: the web and mobile platform that has digitized word-of-mouth, making it viral.

Social Media

Google Images Introduces Tags to Guide Search

10 July 2016 Anna Bruno 0

Starting with tags for Google Images. BIG G associates a series of TAGS with the search term. Mere search suggestion?

Digital Marketing

Email Marketing, Acquire Customers and Increase Your Sales

26 May 2016 Anna Bruno 0

“Email Marketing, Acquire Customers and Increase Your Sales” is a book written by Guglielmo Arrigoni for “Webbok” by Flaccovio Editore.

Digital Marketing

Social Media Marketing Day Italy in Milan

9 May 2016 Anna Bruno 0

The fourth edition of the Social Media Marketing Day Italia kicks off in Milan on June 22nd.

Influencer marketing, give your brand a voice

19 April 2016 Anna Bruno 0

“Influencer marketing, enhance relationships and give voice to your brand” is a book written by Matteo Pagliani for Flaccovio Editore.

Social Media

Hashtags increasingly used, not just on social media

6 April 2016 Anna Bruno 0

In just a few years, the term “hashtag” (or more commonly #) has gone from being unknown to almost universally ubiquitous.

Facebook Launches Automatic Alternative Text for the Blind

5 April 2016 Anna Bruno 0

Facebook launches Automatic Alternative Text to improve the experience for blind and visually impaired users. Facebook describes content using a built-in voice synthesizer.

Social Media

Facebook: new “reactions” emoticons arrive alongside “Like”

25 February 2016 Redazione FullPress 0

Lots of little faces to express moods: these are Facebook’s “reactions”.

Digital Marketing

Facebook Messenger Might Get Ads

22 February 2016 Redazione FullPress 0

Recent rumors suggest the possibility of advertisements appearing on Facebook Messenger.

Social Media

Twitter Searchable Even Without Registration

4 February 2016 Redazione FullPress 0

It is no longer strictly necessary to be registered on Twitter to read tweets.

Social Media

Facebook Sports Stadium for Commenting on Sporting Events

21 January 2016 Redazione FullPress 0

Facebook launches a new virtual space designed for sports lovers: it’s Facebook Sports Stadium.

Social Media

Twitter: 10,000-character tweets coming soon

7 January 2016 Redazione FullPress 0

It seems Twitter is really about to ditch the 140-character standard.

Social Media

Facebook: Offline Comments Coming Soon

11 December 2015 Redazione FullPress 0

Facebook is working on a system that will allow users to post comments even when offline.

Social Media

Instagram Launches “Video Feed”, Thematic Channels

2 November 2015 Redazione FullPress 0

Major news on Instagram: thematic channels for videos are arriving.

Social Media

Creating Polls on Twitter: Twitter Poll Arrives

22 October 2015 Redazione FullPress 0

Twitter provides a new tool: it’s called Twitter Poll.

Social Media

Facebook Video: New Section Undergoing Testing

14 October 2015 Redazione FullPress 0

Facebook is diving into the video sector, testing a new section dedicated solely to video content.

Social Media

Facebook Introduces Reactions Button, the “New” Like – Dislike

9 October 2015 Redazione FullPress 0

Time for big changes on Facebook: Reactions is here.

Social Media

Twitter Moments, new feature coming soon: what it is and how it works

8 October 2015 Redazione FullPress 0

Twitter announces the upcoming general availability of the new “Moments” feature.

Social Media

Facebook profile photo becomes a 7-second video

2 October 2015 Redazione FullPress 0

A real revolution: on Facebook, videos are debuting in place of profile pictures.

Digital Marketing

Does YouTube pay for fake views from botnets? Financial Times scoop

24 September 2015 Redazione FullPress 0

The Financial Times drops a bombshell: Google would also charge advertisers for fake views on Youtube.

Social Media

Facebook, “Dislike” or something similar is coming: social media breakthrough

16 September 2015 Redazione FullPress 0

A new “dislike” button is coming to Facebook.

Social Media

Instagram Introduces Rectangular and Vertical Photos

28 August 2015 Redazione FullPress 0

A significant change on Instagram: rectangular and vertical photo formats are arriving.

Social Media

Facebook M, virtual assistant ready: how does it work?

27 August 2015 Redazione FullPress 0

Facebook announces the upcoming integration of “Facebook M,” a virtual assistant.

Social Media

Facebook See First: feature to set timeline priority

25 June 2015 Redazione FullPress 0

Facebook is working on improving what appears on the timeline with the introduction of “See First”.

Social Media

Twitter direct messages: goodbye to the 140-character limit

15 June 2015 Redazione FullPress 0

Twitter announces the possibility of sending direct messages without the 140-character limit.

Social Media

Twitter News: Linear Conversations, Easier to Follow

10 June 2015 Redazione FullPress 0

A Twitter update allows for conversations to be followed more easily.

Digital Marketing

YouTube to Soon Feature TV Shopping: TrueView for shopping

26 May 2015 Redazione FullPress 0

A new program called “TrueView for shopping” is coming soon to Youtube.

Digital Marketing

WhatsApp: Companies and Advertising on the Horizon?

20 May 2015 Redazione FullPress 0

It seems that WhatsApp’s executives are considering expanding the business by involving companies.

Social Media

Google+ Introduces “Collections” to Catalog Photos and Various Content

6 May 2015 Redazione FullPress 0

Very similar to Pinterest, the “Collections” feature arrives on Google+.

Social Media

Facebook for the Nepal Earthquake: With Safety Check, You Can Let Others Know You Are Safe

27 April 2015 Redazione FullPress 0

Facebook has devised a useful tool for disaster situations, like the Nepal earthquake: it’s Safety Check.

Social Media

Twitter: Direct Messages Now Available to Non-Followers

21 April 2015 Redazione FullPress 0

Everyone will be able to receive and send direct messages on Twitter, whether they follow or are followed.

Social Media

Instagram also bans photos of undressed people: the new guidelines

20 April 2015 Redazione FullPress 0

Instagram is changing some rules, banning nude photos.

Social Media

Twitter: Retweets with Comment Option Arrive

10 April 2015 Redazione FullPress 0

A decidedly interesting novelty on Twitter: the retweet with comment arrives.

Social Media

Facebook Scrapbook: the photo album for parents and children arrives

3 April 2015 Redazione FullPress 0

With Facebook Scrapbook, you can create photo albums of your children.

Social Media

Facebook, new “On This Day” feature: how does it work?

25 March 2015 Redazione FullPress 0

Facebook presents a new feature, its name is “On This Day”.

Social Media

Facebook, Peer-to-Peer Payments Launch via Messenger

19 March 2015 Redazione FullPress 0

Facebook officially enters the payments sector with Messenger. Here’s how it works.

Social Media

Twitter puts a brake on nude photos and revenge porn

13 March 2015 Redazione FullPress 0

The war against explicit and “defamatory” content has also begun on Twitter.

Social Media

Tablescape, the food social network created by Google

19 February 2015 Redazione FullPress 0

Google is reportedly about to launch a new social platform: Tablescape.

Social Media

Facebook Legacy Contact: Leave Your Account “Inherited” in Case of Death

13 February 2015 Redazione FullPress 0

Facebook introduces a new feature regarding the choice of what to do with an account in case of death: it’s Facebook Legacy Contact.

Social Media

Twitter content ends up on Google: agreement reached

6 February 2015 Redazione FullPress 0

Tweets from Twitter users can be displayed in Google search results.

Social Media

Twitter is getting private group chats and in-app videos

29 January 2015 Redazione FullPress 0

Twitter introduces new features: private group chats and videos.

Social Media

Twitter vs Instagram: VIP users warned

26 January 2015 Redazione FullPress 0

Twitter warns users – especially VIPs – and sides against Instagram.

Social Media

Twitter: “While You Were Away” feature rolls out

5 January 2015 Redazione FullPress 0

An elaborate name for a new Twitter feature: it’s called “While you were away”.

Social Media

Sony vs. Twitter: no more hacked accounts, or legal action.

23 December 2014 Redazione FullPress 0

Sony’s strong outburst against Twitter: legal retaliation announced, here’s why.

Social Media

Millions of Instagram profiles deleted: the reasons

22 December 2014 Redazione FullPress 0

Millions of fake accounts on Instagram identified and deleted.

Social Media

Facebook: Virtual Assistant Coming to Prevent Faux Pas

17 December 2014 Redazione FullPress 0

A division of Facebook is working on a project to create a virtual assistant.

Social Media

Facebook: “Dislike” button actually under consideration

12 December 2014 Redazione FullPress 0

This time it seems that the arrival of the “Dislike” button could be very close.

Social Media

Facebook at Work, the social network wants to become professional

18 November 2014 Redazione FullPress 0

Facebook wants to change its face, also turning to professional services.

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