Purple photo issues with iPhone 5: Apple officially responds

A few days ago we reported that at Apple a camera malfunction issue on the iPhone 5 has been reported, the latest from the Cupertino labs.
According to some reports from various new buyers of iPhone 5, the device’s camera has often produced photos with purple halos, especially under certain circumstances: at the edges of the screen and near light sources.
The case immediately became public, especially when on the Gizmodo website appeared the testimony of a reader, Matt Van Gastel, who made public the email exchange with Apple support.
In summary, it initially emerged as a denial of the problem and, secondly, a recommendation to avoid direct light sources when using the camera.
In any case, it seemed that for Apple all this was normal, not the result of a manufacturing defect.
However, now comes the official Apple version which, on its official website, has published a note, in the section dedicated to troubleshooting.

Under the heading “iPhone: Camera image effects” one can read that according to Apple the problem of abnormal photo coloring is a common issue for many small cameras (thus many cameras present on smartphones), therefore there is nothing particularly unusual or problematic.
It is simply recommended to be careful to slightly move the framing so that the lens is not directly hit by light sources.
Another method is to carefully shade the lens with your hand, providing a sort of shield.
In this way, Apple concludes, the purple effect should be eliminated or at least minimized.
All those who have waited for an official communication from Apple, hoping to see the problem resolved, will apparently have to resign themselves to taking photos by studying alternative framing or using their hands as a curtain to create shade.
The message from Apple seems to be “A common affliction, half the joy”; however, certainly from a smartphone of that price range and quality, one would expect something more, rather than be content to know that the highlighted problem is an event that also happens on other devices from other manufacturers.