Google Zeitgeist 2010: the most searched words in Italy in 2010

Google Zeitgeist 2010 has been online for just a few minutes, the special ranking compiled every year by Google that reveals which were the most searched words by the web community.
New feature of Google Zeitgeist 2010 is the section dedicated to searches made through mobile phones and smartphones: given the obvious growth of this mode of connection, one can no longer ignore the trend generated by this specific type of user.
The most searched words in Italy according to Google Zeitgeist 2010 immediately bring to mind a web population familiar with social networks but above all voyeuristic and gossip-oriented: leading terms include “facebook”, “youtube”, “chatroulette” and “Sarah Scazzi”.
The deaths of celebrities also attracted the attention of Italian internet users, with searches on Pietro Taricone and Sandra Mondaini.
The iPhone 4 confirms itself as an object of desire, according to Google searches, but it is especially gossip that marks the search habits of Italy.
2010 was characterized by the Football World Cup, so this search trend also makes it into the rankings, to the tune of Waka Waka, a musical hit but apparently also one of the strongest queries of 2010.
As for the most searched terms associated with the word “meaning,” the top spot goes to “bunga bunga” while staying on politics (the real kind, not gossip) the top term in the socio-economic search sector is “financial maneuver 2010”.

Here are the detailed rankings of Google Zeitgeist 2010 in Italy:

The most searched words overall
1) facebook
2) youtube
3) libero
4) weather
5) games
6) streaming
7) google
8) yahoo
9) corriere
10) alice

Terms of growing popularity
1) chatroulette
2) sarah scazzi
3) pa salaries
4) waka waka
5) 2010 World Cup
6) mediaset video
7) il fatto quotidiano
8) autoscout24
9) megavideo
10) google translator

Google Zeitgeist 2010 in Italy via smartphones and mobile phones:
1) ipad
2) pietro taricone
3) waka waka
4) iphone 4
5) 2010 World Cup
6) avatar
7) ovi
8) google translator
9) sanremo
10) Serie A standings

Economic and social terms
1) 2010 financial maneuver
2) 2010 high school final exams
3) PA salaries
4) INPS forms
5) INVALSI tests
6) PEC
7) revenue agency
8) gdf
9) national civil service
10) immigrant desk

The most searched terms associated with the word “meaning”
1) bunga bunga
2) kippah
3) waka waka
4) networking
5) arbitrators
6) extortion
7) bischero (fool)
8) sarcasm
9) namasté
10) shoah

Rising popular figures
1) justin bieber
2) mauro marin
3) sandra mondaini
4) marco mengoni
5) lady gaga
6) belen rodriguez
7) alessandra amoroso
8) robert pattinson
9) paolo fox
10) maria de filippi.