Google News has announced that it has made special tags available to publishers to help identify the original article. Google is aligning with publishers in the war against those who make copy and paste their business.
Good news for journalists and publishers is coming from Google. A few days ago, the world’s most well-known search engine introduced some new features for Google News. “Giving Caesar what is Caesar’s” is what Google stated, inviting publishers to insert specific tags next to an article’s link to help the engine understand the content’s authorship.
Evidently, the protests from publishers and journalists, the only ones with rights over content, have reached Mountain View. Google, in an attempt to curb hemorrhaging that has become increasingly exponential in recent times, has decided to take remedial action.
For a few days, experimentally, Google has been inviting publishers to insert specific tags next to the content. This is a test, but the future can only move forward through initiatives like these. Those who live by content and see their articles copied and pasted daily, disregarding copyright law, can only applaud.
While awaiting the official release of special tags for Google News, it is hoped that webmasters will acquire the same sensitivity as Google, because one cannot “copy and paste” content merely to fill their website and earn from advertising. This appeal is not only directed at webmasters who copy and paste but also at sites that make aggregation their business (increasingly present in Google’s SERPs) without considering that behind an article lies the fruit of an editor who invests money and a writer who offers their professional work.
Pubblicato in Business
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