One step away from the sale of Kodak patents, it is learned that Apple and Google have reportedly allied for the deal.
The news arrives entirely unexpectedly and is sure to cause a stir: it seems that Google and Apple have decided to become allied companies.
Indeed, according to what was anticipated by the magazine Bloomberg, it appears that the two giants have decided to pursue a common path to acquire the Kodak patents, a historic company in the photographic sector that is going through the most severe period of difficulty since its inception.
To avoid driving up the price of the Eastman Kodak patents too much, Apple and Google have reportedly decided not only to avoid a bidding war but even to reach an agreement to put together a substantial combined financial offer, thus fending off any potential competition.
In fact, there is talk of a spending capacity of slightly over 500 million dollars, with the aim of acquiring about a thousand – or slightly more – patents, likely related to the photographic sector in a narrow sense.
Although the two companies remain direct competitors in the mobile sector and more precisely concerning operating systems, an agreement has been sought in the photographic field.
How increasingly important photographs and their dissemination are is now a topic before everyone’s eyes and, not surprisingly, one of the latest famous acquisitions concerns precisely that of Instagram, acquired by Facebook, another giant in the industry.
The game for the acquisition of Kodak patents is therefore open and yet to be played: while awaiting to discover if Apple and Google have indeed reached an agreement, developments are expected regarding Kodak’s decisions and the real economic scope of the deal.
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