Social Media Marketing at the Social CaseHistory Forum in Milan

Although it is only in its beta version, the Milan Social CaseHistory Forum presents itself to industry professionals as an event not to be missed. The appointment is on March 29 at Spazio BlendTower.

A series of enticing topics for an event taking its first steps. This is the Social CaseHistory Forum, a Milanese event that will take place on March 29 at the Spazio BlendTower in Piazza IV Novembre from 10:00 AM to 6:00 PM. For the organizers this is the beta edition but the hope is that many more will follow this appointment.

What will be discussed at the Social CaseHistory?
About Social Media Marketing and Social Business covering topics in finance, non-profit, institutional matters, and industry. There will also be room for spontaneity.

How is the day at the Social CaseHistory structured?
The organizers swear that during the day there will be no room for #fuffa meaning topics and especially speeches that feel like nothing. No frills, in short, borrowing the name of a well-known tourism fair called precisely nofrills. Instead, space will be given to Case History those stories that enrich marketing and fill with content and meaning the reports of those who deal with social media.

The Social CaseHistory Forum, which was born from an idea by Lorena Di Stasi with the support of Leonardo Bellini, will be structured in a few but incisive phases. First of all the brief, then the objectives, strategies and above all the solutions.

Some topics that will be discussed during the event 

• Social CRM applied by Trony;
• crowdsourcing for “The Creation of a New Banking Product” by Banca Ifis;
• social engagement triggered by MarcoPolo Expert;
• the social project conveyed by “Dash Ideas for Moms”;
• the institutional experience on social media of ABIFormazione, the training school of the Italian Banking Association;
• international email marketing by Illy;
• the product campaign by Samsung Galaxy Note.

In addition to major brands, there will also be space for young people with initiatives of various levels and types. Admission to the event is free and without registration, in full social philosophy. The complete program can be viewed on the official website of theSocial CaseHistory Forum. Event tags: #schf12.

Pubblicato in Business