Apple may be preparing to launch an iPhone Mini, a device deemed necessary to penetrate more market segments.
While anticipations about the iPhone 5S and rumors about the upcoming iPhone 6 are multiplying, a new piece of news has emerged regarding products under development in Cupertino’s labs.
It appears, in fact, that Apple is seriously evaluating the possibility of releasing an iPhone Mini to the market.
A move that could prove successful, given that the release of such a device – sold at a price point estimated to be around 300 euros – would bring many new consumers into the Apple ecosystem. These would be individuals considering the purchase of smartphones in a lower price range compared to the current prices for iPhones and other top-of-the-line devices.
Apple’s sales for iPhones continue to be very satisfactory for the company, including those of the latest model, the iPhone 5.
Indeed, the iPhone continues to be the best-selling smartphone globally when considering a single device model.
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