HP Italy, Innovation Center

The HP Innovation Center is born in Cernusco sul Naviglio, to showcase the best of HP technology in a usable, integrated, and contextualized environment.

HP Italy presents theInnovation Center in Cernusco sul Naviglio(MI), gathering the best of HP technology in a usable, integrated, and contextualized environment, to offer a real user experience. It is a journey that starts from today’s innovation, also outlining the scenarios of tomorrow, i.e. applications, solutions, and devices that will revolutionize the way business is done in the future – such as immersive computing or 3D printing, which will contribute to the democratization of the manufacturing sector.

It is a journey that starts from today’s innovation, outlining the scenarios of tomorrow, i.e. applications, solutions, and devices that will revolutionize the way business is done in the future – for example, immersive computing or 3D printing, which will contribute to the democratization of the Manufacturing sector.

In line with the spirit of Hewlett and Packard and with the very idea of a ‘garage company’, the Innovation Center also aims to be an environment in which to share and experiment with innovation with customers and partners.
The center will also house a space dedicated to start-ups, ISVs, and developers, thus promoting the creation of an innovative ecosystem in the Lombardy region.

“The Innovation Center was created to fully experience HP, starting with our technology, whose innovation, especially when particularly disruptive, can only be fully appreciated by using it directly. Technology, however, represents ‘only’ an enabler, which must be contextualized and adapted to everyday needs, whether work-related or personal. For this reason, the Innovation Center is also a ‘laboratory’, an easily accessible meeting place, a space open to companies, ISVs, partners, developers, and start-ups, where experiences and opportunities can be shared, experimenting and creating around technology. This approach, in line with our history as a garage company and with our profile as engineers, aims to accompany our customers on their digital transformation journey, fostering the growth of an innovative ecosystem in the region,” explains Tino Canegrati, CEO of HP Italy.

The Italian Innovation Center, the second largest exhibition space for HP in Europe, offers a showroom of over 600 sqm with the latest generation technologies, an amphitheater and meeting rooms for consultations and training activities, collaboration tools, and a living/cafeteria area.

HP Italy thus opens the doors of its House of Innovation, on a journey that has lasted over 77 years, but which has just begun.

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