Google: reporting unwanted links possible with Disavow Links

News from the front Google, regarding the tools made available to webmasters.
For a couple of days now it has been possible to make a disavow links report : when you find yourself with incoming links from undesired sites, from today it is possible to report it to Google.
The new tool is called “Disavow Links” and was introduced by Matt Cutts.
Its operation is quite simple: you just need to download the list of sites that send backlinks to your site, then create a new file on which to note – with the appropriate syntax – the unwanted domains or the individual pages where the link you prefer to reject appears.
Once this report is prepared, it can then be uploaded to Google’s servers: the staff will take it in charge and act accordingly in the following weeks.
The tool becomes particularly useful when one realizes they are victims, for example, of unfair maneuvers carried out by their competitors, in order to manipulate the PageRank and thus the overall perception of their site in the eyes of the search engine.
Indeed, it is not uncommon to see a massive arrival of links to one’s site, perhaps from penalized sites, low quality or clearly not appreciated under good SEO rules.
Before submitting the complete request, it is also possible to leave comments to help the technicians better clarify the situation, using the symbol # before the start of the sentences.
Google, however, advises that the tool should be used sensibly and not excessively, and only after a simple link removal request has been made directly to the webmaster of the unwanted site.

Only afterwards can one proceed, through their control panel, to request link removal using the new tool.
In this case, however, it is good to know that a possible re-inclusion of the initially disavowed sites will not be automatic: the designated staff will need to carefully study the new request before possibly accepting it, always provided there are real valid reasons behind it.
More information can be found in the post dedicated to the tool Disavow Links on the Google Webmaster Central Blog.
Here is the introductory video made by Matt Cutts.