Google makes a strong entry into the domain selling sector and launches “Google Domains“. How does the service work? What are the possible implications for Google?
News from the world of the web, specifically in the sector of domain sales and acquisitions: Google has decided to enter this business sphere as well.
In fact, the new service ” Google Domains” has been announced, currently still only in beta version.
The Google universe related to online presence is becoming increasingly extensive and all-encompassing, adding another brick to the foundation laid with search engine algorithms.
Since the definitive version has not yet been released, Google Domains can only be used by invitation at the moment; at this point, you can proceed and will then get your new domain, with about a hundred email addresses, as many subdomains, and various services.
There’s also a technical support service, the option to keep the data associated with the domain private, which normally appears when consulting the “Whois” registry, and finally, redirect. All of this, according to initial rumors, will be offered at a very popular and low price: we’re talking about only 12 dollars. Really little, really surprising for other operators in the sector who would find themselves facing a competitor that is not only already strong but also has a global offer.
Yes, because everything will obviously always be based on a personal Gmail account, and furthermore, it’s clear that the project will become a sort of all-inclusive package.
It is plausible to think with a certain degree of certainty that after purchasing the domain, the entire range of Google services will be immediately offered, without neglecting the possibility of customization at the graphic level, optimization, and usability also for mobile devices.
From Google Analytics to AdWords and AdSense, it’s obvious that the buyer will have the precise situation accessible with just a few clicks for easy consultation.
If on one hand the use of Google Domains will be a godsend for all those who don’t yet have much experience with website management, on the other hand, it’s automatic to think that Google’s position is becoming increasingly dominant in more markets, including that of new domain purchases.
The ultimate goal might not be to offer the domain purchase service in itself, but rather to create a complete system that can lead the user to use as many Google services as possible, for a “mono-brand” experience – so to speak – entirely branded by Mountain View.
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