BlackBerry Passport has just been launched in some selected markets: here’s the price and what you need to know about the new square smartphone.
We had talked here on the pages of FullPress.info about the new BlackBerry Passport smartphoneseveral weeks ago: the increasingly insistent rumors spoke of the upcoming release of a new device, consisting of a square display.
An official market arrival date was missing, so much so that it was hypothesized that the terminal would be launched at the end of 2014.
Instead, the BlackBerry Passport has been put into the US distribution chain and therefore the selling price has finally been revealed:BlackBerry Passport costs 599 dollars.
Initially, a list price of around 700 dollars was considered, but apparently, the company decided to enter the stores with a different strategy: a slightly lower price to attract a wider audience and counter the competition from iPhone and other high-end devices.
As of this morning, the new device with the square screen is available for purchase overseas and in other selected cities, such as Dubai, Toronto, and London.
The concept behind the design of this smartphone remains confirmed: to provide a useful and practical tool for productivity and work, therefore aimed more at a business clientele.
The core of the project is precisely the 4.5-inch square screen which allows for easier viewing of open documents. The reason is simple: the square screen can “accommodate” a greater number of characters, making everything more readable and clear.
The availability of the BlackBerry 10 operating system and the QWERTY physical keyboard is confirmed; furthermore, the presence of a larger-than-usual antenna is revealed, in order to keep the BlackBerry Passport always connected and always covered by signal.
More details on the BlackBerry PassPort will be revealed in the coming hours, pending a joint multimedia press conference that will take place shortly.
A true official presentation has not yet been made: not by chance, the aforementioned initial information was disclosed by John Chen, CEO of the Canadian division of the company, interviewed by the Wall Street Journal.
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