Analytics 2012

The Innovation Group is organizing Analytics 2012, Milan, November 8, 2012, Cariplo Congress Center, Via Romagnosi 8.

For the first time, the strategic themes of Business Analytics and Content Management will be addressed in an integrated manner, along with the theme of Big Digital Data.

Thanks to the spread of Internet of Things technologies and the massive use of social networks, Big Digital Data has grown exponentially, now enabling companies, for the first time, to achieve a strategic and integrated view of the potential of Business Analytics applied to structured data, alongside Content Analytics applied to the management of unstructured content.

In the future, therefore, Analytics applications will increasingly be the result of integration and fusion between Business & Content Analytics.

All this means having the ability to search and analyze data, information, and content that are not only historical or from the past but also live, generated in real time inside and outside the company.

During the event, Prof. Carlo Alberto Carnevale Maffè, Professor of Business Strategy and Corporate Finance at SDA Bocconi, will speak on the topic of Big Digital Data.

The following will also be speaking: Nicola Arnese, VP eBusiness, Alitalia; Emanuele Calvi Parisetti, Commercial and Products Director, Moneta S.p.A. Gruppo Intesa Sanpaolo; Dario Cardile, Chief Marketing Innovation Officer, BravoFly Group SA; Davide Cervellin, Head of B2C ecommerce, Analytics and CRM, Pirelli Tyres, and Fides Tosoni, Director of Consumer Insights & Analytics, RCS MediaGroup.

 

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