One of the costs that can be avoided without major investments is the one incurred to obtain product images to use for the catalog or the website. All this is possible thanks to portable photo studios.
The increasingly advanced performance and affordable prices of current digital cameras and PCs allow anyone to take great photos and edit them afterward.
However, to achieve professional-level images without spending too much time on photo retouching, it is essential to recreate the lighting conditions of a photographic studio, with diffused lights and neutral backgrounds. But how to create a photographic studio within a company? Many think it requires a lot of space and expensive equipment. Some have tried to manage by purchasing lights and improvising a photographic studio with polystyrene sheets or other materials, but with poor results.
Thinking about these needs, Lastolite, a UK company leading in studio lighting, thanks to extensive experience, has created the Cubelite range, a line of compact and foldable photographic studios supplied as kits that include everything needed, except the camera and its tripod, which is also essential to avoid blur in shots with longer exposures than those taken in sunlight. The kits include diffusers, lights, and a white background along with anti-reflective covers with central zippers to close the front opening and leave only a hole for the lens, thereby avoiding reflections of the photographer and surroundings on objects with very shiny surfaces. Besides reducing reflections generally, the Cubelite units, depending on the model, attenuate or completely eliminate shadows.
The Cubelite range is offered in various sizes and models to satisfy most needs and in Italy, for the B2B sector, it is resold by Easy Italy through the official site www.cubelite.it.
Having dealt exclusively with this product for 5 years now, Easy Italy is able to offer the best in terms of support, expertise, spare parts, assortment, and availability. Additionally, it provides clear and detailed instructions with every kit, both printed and via video clips on CD, allowing anyone, even without any photographic experience, to obtain excellent images.
Pubblicato in Photography
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