Amazon is reportedly implementing a business model to remove ads from the Kindle Fire screen by paying a certain fee.
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The announcement of the new Kindle Fire and Kindle Fire HD is also bringing other considerations closely related to the product.
It is learned that – at least for US users – Amazon is about to introduce a significant novelty.
To avoid having to watch advertisements that may appear on the Kindle when unlocking the device momentarily in standby or with a locked screen, the company might propose a payment.
For a one-time fee of 15 euros, users could say goodbye entirely to ads on the Kindle Fire, which are de facto present on the device from the start and would be periodically updated with new products and content to purchase from the official store.
This is a way to offer more material to expand the user experience of their Kindle Fire, but at the same time, it offers Amazon a continuous stream of revenue derived from what revolves around the device, which – objectively – is sold at a low price considering its features.
The ads shown on the Kindle Fire will always be recognizable within the Amazon universe or related to products in its catalog: these are not external advertisements from other channels.
There have been criticisms from some customers directed at Amazon: the advertising policy adopted seemed at risk of being spam.
Initially, Amazon stated they had no intention of removing ad-support from new devices, but later implemented the solution of a $15 payment.
We will see if this ‘tribute’ will be welcomed by the Amazon audience.
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