Google+ launches a new photo cataloging feature: it’s “Collections”.
Google+ – Google’s social network – is getting a partial renovation. A new feature has been announced concerning photo uploads on Mountain View’s social platform.
It’s now abundantly clear that images capture a great deal of internet users’ attention: links and content lacking photos and videos are increasingly scarce. The Google+ development team is well aware of this, which led to the creation of the new “Collections” service.
Essentially, it’s a way to catalog images that can be organized into thematic collections.
The idea isn’t new at all, and in fact, the mental association with another social network based precisely on this concept comes to mind automatically: Google+’s “Collections” function is too reminiscent of Pinterest’s operational mechanism.
You’ll be able to group published items by topic, making them easy to find and consult with a “common thread.”
This will particularly apply to photos but also to links and other types of content.
Consequently, you can decide the “audience” for each individual “Collection” by setting privacy thresholds as desired. At the same time, you can choose to follow one or more “Collections” from your Google+ contacts.
Nothing particularly groundbreaking, then; after all, there haven’t been any significant novelties on Google+ for a long time. The social network appears static, and one wonders if these small tweaks – especially ones already widely used on other social networks – will be enough to generate interest and attention from users.
The new feature is currently available for the web platform and Android devices, while iOS users will still have to wait: the development team has not provided any official release date for the update, so it’s reasonable to assume it will take a few more weeks.

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