Philips Lighting, a company of Royal Philips (NYSE: PHG, AEX: PHIA), a global leader in lighting, has chosen to be at the forefront of promoting more sustainable lifestyles with the goal of reducing global energy consumption and aiming for savings of over 270 billion euros.
All this is made possible by the potential ofInternet of Thingsapplied toLED lightingconnected, a target aligned with the latest market trends, as revealed by the 2015-16 research of theInternet of Things Observatory of the School of Management of Politecnico di Milano, of which Philips Lighting is a partner. The study highlights indeed strongly growing numbers: at the end of 2015the Internet of Things market in Italy reached 2 billion euros, with an increase of 30% compared to 2014. The future therefore seems oriented towards the adoption of smart solutions in all moments of life: home, office and public environment.
In the domestic context, awareness and purchase intent towards connected products and services for the smart home are growing (79% of Italian consumers are willing to buy products and 72% services). The transition from product to service is the key to transforming the potential consumer interest into concrete market opportunities: demand is growing and supply is evolving. This is the direction ofPhilips Lighting which, throughPhilips Hue, the first LED home lighting system directly controllable from the web, has been a pioneer in connected lighting: the consumer has the ability to interact and control home lighting from their smartphone with real effects on improving quality of life. Added to this are recent partnerships signed with operators in the telco, insurance and energy sectors (specifically: Dutch telecommunications operator KPN, French insurance company AXA, and French utility ENGIE), in order to ensure greater control of the home against potential risks of fire, flood and theft, as well as reduce energy consumption of appliances thanks to constant dialogue between lighting and mobile devices.
Evenmunicipalitiesare moving quickly, although not in a structured way, in the direction of the Internet of Things. Based on the data provided by the Observatory, 60% of Italian municipalities with a population over 20,000 inhabitants has initiated at least oneSmart Cityproject in the last three years and 75% are planning initiatives for 2016. Mobility management and intelligent lighting are priority areas with significant benefits in terms of savings: areduction in energy consumption of over 40% e and maintenance costs of about 25%. Multifunctional projects are growing, where the smart lighting network is used to collect information from other objects, such as noise pollution sensors or parking occupancy sensors. In this context, the announcement of the new global partnership between Philips Lighting and Vodafone to promote the diffusion of connected street lighting using wireless technologies in cities worldwide, with the aim of saving energy and making maintenance faster and more efficient, fits in. Thanks to this revolution, city administrations invest in security as they can monitor and manage all lighting through an intuitive and flexible system likePhilips CityTouch, while technicians can perform performance checks, identify faults and control lights remotely. The reduction in consumption is concrete and measurable. The system guarantees 40% energy savings, in addition to a further 30% in efficiency thanks to LED lighting.
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